Personalisation (2)

Our approach combines explicitly shared preferences with behavioural data to create dynamic, engaging experiences that build lasting relationships.

Customer Loyalty

Encouraging customer loyalty

The digital products we build have the functionality to build out your customer personas, create personalised content experiences, execute your content strategy, encourage customer loyalty, and improve conversion rates.

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Tailored content

We’ll use data and analytics around your users’ preferences, behaviours, and characteristics to tailor your content, layout, and functionality, providing each visitor with a highly relevant and engaging experience.

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Explicit personalisation  

We base explicit personalisation on user-provided information that provides us with invaluable data and insight. This can include user-selected preferences, account settings, questionnaires and surveys.

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Implicit personalisation  

We base implicit personalisation on information we infer from your users’ behaviour and interactions, including their browsing history, click patterns, purchase history, and location data.

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